Understand who and what is in the area, looking at:
Understand everything about the area, who and what are there, and how that is likely to change in the future:
Understand how your business fits into the area, looking at:
Each trading area is divided into reporting neighbourhoods for a detailed analysis.
Gamma also provides more in-depth location analysis consultancy including footfall, nearby retailer listings, etc., giving you an accurate picture of the potential of any local market area. We even prepare predictive models based on the gravity approach to predict the likely impact/performance of new developments.