If you have customer address data, we can show map your customers and reveal the true catchment areas of your branches. We can apply our custom statistical and spatial models to show you where your business should be looking to expand and to whom you should be targeting. Output includes mailing lists of prospect addresses in neighbourhoods where you should be successful. Indeed, Gamma’s direct market strategy is proven to increase campaign performance, reduce mailing costs and maximise the chance of better redemption rates and loyalty.
Presented in highly graphic maps and charts, our site information packs and analyses give you the business case statistics necessary for capital investment decisions. Ranging from simple stats packs to more detailed spatial expenditure modelling and SaaS systems, Gamma has the expertise to deliver.
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